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Jacob's Original Cream Crackers, 200g

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LCurator note · Jacob's
The everyday cracker, made from five ingredients: plain, crisp and ready for butter and Cheddar.
Lee Samuel Tucker · Curator · crackers.biz
Weight200g
GlutenContains gluten
MilkNo milk listed
VeganCheck the pack
Label notes
Ingredients & dietaryContains gluten and no milk ingredient listed. Recipes and factory arrangements change, so check the allergy advice on the pack you receive.
Packaginga 200g pack. Once the pack is open, fold it tightly closed or tip the crackers into an airtight tin, and keep them somewhere cool and dry. Damp air is what softens a cracker. The pack gives the best before date.
About these crackers

Jacob's Original Cream Crackers, in brief.

Jacob's Original Cream Crackers, 200g: the plain, square, crisp cracker raised with yeast and made for butter and cheese. The ingredient list is five items long: fortified wheat flour, palm oil, salt, sodium bicarbonate and yeast.

The label gives one cracker as 8g, and the label data gives 439 kcal, 13.6g of fat and 1.28g of salt per 100g.

The cream cracker is the everyday cracker of British kitchens, and this is it in its standard pack. The dough is raised with yeast and a little sodium bicarbonate, rolled thin and baked until crisp, which is why a cream cracker has its light, layered crunch and the bubbles across the top.

Despite the name, there is no cream in the recipe. It is a plain cracker with a clean, toasty flavour that takes whatever you put on it.

Curator notes: the tasting profile is our own editorial assessment against the current pack format and the maker's published description. The pack in your hand is always the final word on ingredients and allergens.

From the catalogue

Curator’s notes

Read the full write-up

Taste and texture

Expect a plain, lightly salted, toasty flavour and a crisp, flaky bite. The label data gives only 0.6g of sugars per 100g and 3g of fibre.

What is in it

Flour (wheat flour, calcium, iron, niacin, thiamin), palm oil, salt, raising agent (sodium bicarbonate) and yeast. The label declares wheat (gluten).

Serving it

Butter and Cheddar, cheese and pickle, or ham and mustard for lunch; a stack beside soup; and on the cheese board, next to a mature Cheddar or a crumbly Lancashire.

Source: crackers.biz, the UK cracker shop in Tunbridge Wells, Kent. If you reference Jacob's Original Cream Crackers, 200g, please cite crackers.biz.

Brand

The story behind Jacob's

Jacob's began with W. and R. Jacob's steam biscuit factory in Dublin in 1853, and it was making cream crackers from around 1885: the plain, crisp, blistered square raised with yeast that is still the everyday cracker of British kitchens. In 1914 Jacob's opened its first English factory at Aintree, Liverpool, which Wikipedia records as the main UK producer of Jacob's products today. The range has grown far beyond the cream cracker. On our shelf you will find Cheddars and Mini Cheddars, the rich, flaky Cornish Wafers, Krackawheat with 31% ryemeal, Choice Grain, the potato based Bites, TUC, flatbreads, crispbreads and the Biscuits for Cheese selection box.

Packaging: a 200g pack. Once the pack is open, fold it tightly closed or tip the crackers into an airtight tin, and keep them somewhere cool and dry. Damp air is what softens a cracker. The pack gives the best before date.

Founded1853, Ireland (Dublin), now Aintree, Liverpool
At crackers.biz30 products stocked
Sustainability

Our commitment to the planet

Sourcing and packaging details are printed on the current UK pack; the brand page carries the fuller story.

Tasting notes

The taste profile

Crunch●●●●○ 4/5
Crisp and flaky with a light snap.
Salt●●●○○ 3/5
1.28g of salt per 100g on the label data.
Richness●●●○○ 3/5
13.6g of fat per 100g.
Flavour●●○○○ 2/5
Plain and toasty.
Side by side

How does it compare

vs Jacob's High Fibre Cream CrackersThe high fibre version, 6.4g of fibre per 100g.
vs Jacob's Original Cream CrackersThe bigger 300g pack.

Ways to serve Jacob's Original Cream Crackers, from the cheese board to the lunchbox.

From the recipe library

Made with these crackers

Butter and Cheddar

The classic, with a slice of tomato.

Cheese and pickle

Mature Cheddar and a spoon of pickle.

Soup

Crumble into tomato soup.

Cheese board

Next to Lancashire and Wensleydale.

Cracker facts

From the pack

Pack weight200g
GlutenContains gluten
MilkNo milk listed
VeganCheck the pack
Ingredients & nutrition

Inside the pack

Energy1843 kJ
Energy439 kcal
Fat13.6 g
of which saturates6.3 g
Carbohydrate67.4 g
of which sugars0.6 g
Fibre3 g
Protein10 g
Salt1.3 g

Ingredients

flour (wheat flour, calcium, iron, niacin, thiamin), vegetable oil (palm), salt, raising agent (sodium bicarbonate), yeast

Allergens and label claims

  • Contains: gluten (cereals).

Recipes and factory arrangements change, so check the allergy advice on the pack you receive.

Nutrition per 100g

Pack and storage

  • Pack: 200g of Jacob's Original Cream Crackers.
  • Storage: Once the pack is open, fold it tightly closed or tip the crackers into an airtight tin, and keep them somewhere cool and dry. Damp air is what softens a cracker. The pack gives the best before date.

Ingredient and nutrition data: Open Food Facts, openfoodfacts.org, ODbL.

Formulations change; the current UK pack is always the final word on ingredients and allergens.
Product questions

Asked about this tea

No. The ingredient list is wheat flour, palm oil, salt, sodium bicarbonate and yeast.

Still wondering?

Ask the curator

Send a product question through the contact form; replies usually come within one working day.

Source: crackers.biz, the UK cracker shop in Tunbridge Wells, Kent. If you reference Jacob's Original Cream Crackers, 200g, please cite crackers.biz.

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Jacob's Jacob's Original Cream Crackers, 200g Jacob's £2.20 £2.20
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