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Jacob's Original Cream Crackers, 300g

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LCurator note · Jacob's
The everyday cream cracker in the bigger pack, vegan on the label and ready for butter and cheese.
Lee Samuel Tucker · Curator · crackers.biz
Weight300g
GlutenContains gluten
MilkNo milk listed
VeganVegan
Label notes
Ingredients & dietaryContains gluten, no milk ingredient listed and labelled vegan. Recipes and factory arrangements change, so check the allergy advice on the pack you receive.
Packaginga 300g pack. Once the pack is open, fold it tightly closed or tip the crackers into an airtight tin, and keep them somewhere cool and dry. Damp air is what softens a cracker. The pack gives the best before date.
About these crackers

Jacob's Original Cream Crackers, in brief.

Jacob's Original Cream Crackers in the 300g pack: the plain, crisp everyday cracker, with vegan and vegetarian claims on the label. Fortified wheat flour, palm oil, salt, sodium bicarbonate and yeast are the whole recipe.

The label gives a portion as 8g, and the label data gives 440 kcal, 13.5g of fat and 1.3g of salt per 100g.

The bigger everyday pack of the cream cracker suits a household that gets through them at lunch and with soup. The cracker is the same yeasted, crisp, lightly salted square, blistered on top and flaky when you bite it.

Its plainness is its strength. With almost no sugar (1.4g per 100g) and a light saltiness, it takes cheese, ham, pâté, tinned fish or just butter, and it is equally at home on a cheese board next to a crumbly Lancashire.

Curator notes: the tasting profile is our own editorial assessment against the current pack format and the maker's published description. The pack in your hand is always the final word on ingredients and allergens.

From the catalogue

Curator’s notes

Read the full write-up

Taste and texture

Expect a clean, toasty flavour, a light saltiness and a crisp, flaky texture. Fibre is 3.8g per 100g on the label data.

What is in it

Flour (wheat flour, calcium, iron, niacin, thiamin), palm oil, salt, raising agent (sodium bicarbonate) and yeast. The label declares wheat (gluten) and carries vegan and vegetarian claims.

Serving it

Butter and Cheddar, sardines on toast style with a squeeze of lemon, cheese and pickle, or a stack beside soup. Crumbled, they also make a quick topping for a baked dish.

Source: crackers.biz, the UK cracker shop in Tunbridge Wells, Kent. If you reference Jacob's Original Cream Crackers, 300g, please cite crackers.biz.

Brand

The story behind Jacob's

Jacob's began with W. and R. Jacob's steam biscuit factory in Dublin in 1853, and it was making cream crackers from around 1885: the plain, crisp, blistered square raised with yeast that is still the everyday cracker of British kitchens. In 1914 Jacob's opened its first English factory at Aintree, Liverpool, which Wikipedia records as the main UK producer of Jacob's products today. The range has grown far beyond the cream cracker. On our shelf you will find Cheddars and Mini Cheddars, the rich, flaky Cornish Wafers, Krackawheat with 31% ryemeal, Choice Grain, the potato based Bites, TUC, flatbreads, crispbreads and the Biscuits for Cheese selection box.

Packaging: a 300g pack. Once the pack is open, fold it tightly closed or tip the crackers into an airtight tin, and keep them somewhere cool and dry. Damp air is what softens a cracker. The pack gives the best before date.

Founded1853, Ireland (Dublin), now Aintree, Liverpool
At crackers.biz30 products stocked
Sustainability

Our commitment to the planet

Sourcing and packaging details are printed on the current UK pack; the brand page carries the fuller story.

Tasting notes

The taste profile

Crunch●●●●○ 4/5
Crisp and flaky.
Salt●●●○○ 3/5
1.3g of salt per 100g on the label data.
Richness●●●○○ 3/5
13.5g of fat per 100g.
Flavour●●○○○ 2/5
Plain and toasty.
Side by side

How does it compare

vs Jacob's Original Cream CrackersThe standard 200g pack.
vs Jacob's Original Cream Crackers Twin PackTwo 300g packs in a twin pack.

Ways to serve Jacob's Original Cream Crackers, from the cheese board to the lunchbox.

From the recipe library

Made with these crackers

Sardines

Tinned sardines with lemon and black pepper.

Cheese and pickle

Cheddar and pickle for lunch.

Crumb topping

Crush a few with butter over a fish pie or macaroni cheese.

Cracker facts

From the pack

Pack weight300g
GlutenContains gluten
MilkNo milk listed
VeganVegan
Ingredients & nutrition

Inside the pack

Energy1851 kJ
Energy440 kcal
Fat13.5 g
of which saturates6.2 g
Carbohydrate67.7 g
of which sugars1.4 g
Fibre3.8 g
Protein10 g
Salt1.3 g

Ingredients

Flour (Wheat Flour, Calcium, Iron, Niacin, Thiamin), Vegetable Oil (Palm), Salt, Raising Agent (Sodium Bicarbonate), Yeast.

Allergens and label claims

  • Contains: gluten (cereals).
  • On the label: vegan and vegetarian.

Recipes and factory arrangements change, so check the allergy advice on the pack you receive.

Nutrition per 100g

Pack and storage

  • Pack: 300g of Jacob's Original Cream Crackers.
  • Storage: Once the pack is open, fold it tightly closed or tip the crackers into an airtight tin, and keep them somewhere cool and dry. Damp air is what softens a cracker. The pack gives the best before date.

Ingredient and nutrition data: Open Food Facts, openfoodfacts.org, ODbL.

Formulations change; the current UK pack is always the final word on ingredients and allergens.
Product questions

Asked about this tea

The label on the 300g pack carries a vegan claim. Check the allergy advice on your pack.

Still wondering?

Ask the curator

Send a product question through the contact form; replies usually come within one working day.

Source: crackers.biz, the UK cracker shop in Tunbridge Wells, Kent. If you reference Jacob's Original Cream Crackers, 300g, please cite crackers.biz.

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